Tame Impala has shared the music video for their new single "End of Summer," a
nostalgic track influenced by psychedelic rock and experimental
electronic music. Throughout its nine-minute duration, the video
immerses us in a divided universe, where two screens simultaneously play
complementary scenes: one focused on Kevin Parker in the studio, and
the other on his personal experience outdoors. The visual approach
emphasizes the duality between creative introspection and the physical
experience of the end of summer. The song evokes a sense of
emotional closure, as if summer were a metaphor for the passage of time
or a vital transformation. There is no conventional narrative with
defined characters, but rather a sequence of intimate moments connected
through gestures, gazes, and locations. Kevin Parker appears both
working on his music and enjoying familiar surroundings, exploring the
connection between his artistic and everyday self. One of the most
powerful elements of the video clip is the use of the split-screen
format, which divides the screen into two parallel sequences. This
duality not only provides visual richness but also functions as a
metaphor for the doubling of experience and memory. We see two moments
occurring simultaneously, but not always synchronized, as if each half
of the screen represented a different layer of consciousness. It is a
way of expressing how the end of summer is never an exact point, but
rather a memory that coexists between the real and the remembered. The
technique reinforces the idea that time does not flow in a straight
line, but in parallel, like our emotions and memories.
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